Privacy Policy
Privacy Policy
Last Updated: December 29, 2025
1. Introduction
Hi-Tech Weld Overlay Group, LLC (“Company,” “we,” “us,” or “our”) is an industrial contractor committed to protecting the privacy of the individuals who visit our website, hi-techoverlay.com (the “Website”). This Privacy Policy explains how we collect, use, and protect your personal information in connection with your use of our Website and services.
By accessing or using our Website, you agree to the terms of this Privacy Policy.
2. Information We Collect
We collect information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household (“Personal Information”).
A. Information You Provide Directly
We collect Personal Information you voluntarily provide to us when you:
- Fill out a Contact Us form, request a quote, or download a resource (e.g., white paper).
- Submit a form via third-party platforms (e.g., LinkedIn Lead Gen Forms).
- Apply for a job through the Website.
- Communicate with us via email or phone.
This information may include:
- Identifiers: Name, company name, email address, phone number, and mailing address.
- Professional/Employment Information: Job title, industry, and project details.
B. Information Collected Automatically (Tracking Technologies)
When you visit our Website, we and our third-party service providers, including HubSpot and LinkedIn, automatically collect certain data about your device and activity through cookies, web beacons, pixels, and similar tracking technologies.
This information may include:
- Internet Activity Data: Your Internet Protocol (IP) address, browser type and settings, operating system, and information about your interaction with the Website (pages viewed, time spent, clickstream data).
- Geolocation Data: General location data (city, state) derived from your IP address.
- Tracking Details:
- HubSpot: Allows us to monitor your activity on our Website and link it to any contact information you provide for customer relationship management (CRM).
- LinkedIn Insight Tag: Allows us to track conversions, retarget website visitors, and unlock additional insights about members interacting with our LinkedIn advertisements.
3. How We Use Your Information
We use the Personal Information we collect for the following business purposes:
| Purpose | Description |
|---|---|
| Service Delivery | To respond to your inquiries, provide requested quotes, fulfill contractual obligations, and deliver our industrial contracting services. |
| Communication | To send you information, updates, security alerts, and support and administrative messages. |
| Marketing & Lead Generation | To send you marketing communications, newsletters, and promotional content relevant to our services via email or social media platforms. (You can opt-out at any time). |
| Website Analytics | To monitor and analyze trends, usage, and activities in connection with our Website to improve its functionality and user experience. |
| Tracking & Retargeting | To personalize your experience, track lead interactions, and measure the effectiveness of our marketing campaigns on HubSpot and LinkedIn. |
| Legal Compliance | To comply with applicable laws, legal processes, and governmental requests. |
4. How We Share Your Information
We do not sell your Personal Information to third parties. We may share your Personal Information with the following categories of third parties:
- Service Providers: We share information with third parties who perform services on our behalf, such as website hosting, analytics, customer relationship management (like HubSpot), email delivery, and IT services. These service providers are obligated to protect your information.
- Advertising Partners: We may share data with platforms such as LinkedIn to facilitate the delivery of relevant advertising and to measure the performance of our ad campaigns.
- Legal & Compliance: We may disclose your information if required to do so by law or in the good-faith belief that such action is necessary to comply with legal processes, protect our rights or property, or ensure the safety of our users or the public.
- Business Transfers: In connection with a merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company.
5. Cookies and Third-Party Tracking
We use cookies to collect information and track user activity. Specifically:
- HubSpot Cookies: We use tracking provided by HubSpot, Inc. to gather analytical data and understand how visitors interact with our Website. These cookies help us identify repeat visitors, track the pages you visit, and understand the source of your visit.
- LinkedIn Insight Tag: This tag enables the collection of data regarding members’ visits to our Website, including the URL, referrer, IP address, device and browser characteristics, timestamp, and page views. This data is encrypted, then de-identified within seven days, and the de-identified data is deleted within 90 days. LinkedIn does not share the personal data of its members with Hi-Tech Weld Overlay Group, LLC, but provides reports (which do not identify you) about our website audience and ad performance.
6. Data Security and Retention
- Data Security: We implement appropriate technical and organizational security measures to protect the Personal Information we collect from unauthorized access, disclosure, alteration, or destruction. However, please be aware that no security measures are 100% secure.
- Data Retention: We retain your Personal Information only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law.
7. Your Privacy Rights and Choices
Depending on your jurisdiction, you may have certain rights regarding your Personal Information, including the right to:
- Access: Request access to the Personal Information we hold about you.
- Correction/Rectification: Request that we correct any inaccurate or incomplete Personal Information.
- Deletion: Request the deletion of your Personal Information.
- Opt-Out of Marketing: You can opt-out of receiving marketing emails from us by following the unsubscribe link in those emails.
Third-Party Advertising Opt-Outs:
You can manage your preferences for interest-based advertising from third parties:
- LinkedIn: You can control the use of your data for advertising purposes through your LinkedIn Account Settings.
- General: You can opt-out of receiving targeted ads from members of the Network Advertising Initiative (NAI) on the NAI’s website or the Digital Advertising Alliance (DAA) on the DAA’s website.
To exercise your direct rights with us, please contact us using the information in the Contact Us section below.
8. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page with a new “Last Updated” date.
9. Contact Us
If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:
Hi-Tech Weld Overlay Group, LLC
14720 W 99th Street, Suite B
Lenexa, KS 66215
913-276-3300
info@hi-techoverlay.com
